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Printing on Bags: How to Build a Unique Brand

Why Print on Bags Matters

In modern business, every detail counts — especially when it comes to branding and boosting brand recognition. Bags with logos are not just a means of transporting goods; they are powerful marketing tools. Printing on bags helps create a unique visual identity that sticks with customers and builds trust in your brand.

A well-designed logo bag can turn an ordinary polyethylene bag into a walking advertisement. A customer is likely to reuse a branded bag in everyday life, resulting in passive advertising and increased brand visibility among potential clients.

This article explores the main advantages of printed bags and outlines the key steps to create a unique design that supports your business goals.

Benefits of Printing on Bags

Using branded bags offers many advantages for businesses. Here are the most important ones:

Increased Brand Recognition
When a customer carries a bag with your company logo, it attracts attention. People remember the name and logo, subconsciously building trust in your brand.

Positive Company Image
A high-quality bag with a stylish design gives the impression that your company cares about the details. This enhances customer perception and fosters loyalty.

Additional Marketing Tool
You can include not just a logo, but also contact details, website, QR code, or social media information. This helps customers find your company online and stay updated.

Stand Out from Competitors
Custom bag designs make your brand more recognizable. A unique style and color scheme create strong associations with your business.

Cost-Effective
Printing on bags is relatively inexpensive, and branded bags continue promoting your brand long after the purchase.

Steps to Creating Branded Bags

To make your logo bag an effective branding tool, it's essential to approach the creation process strategically. Here are the key steps:

1. Choose the Bag Material

The quality of the bag significantly affects customer perception. Common materials include:

  • Low-density polyethylene (HDPE) – strong and resistant to mechanical damage. These bags have a glossy finish ideal for logo printing.
  • High-density polyethylene (LDPE) – soft and flexible with a pleasant texture. The matte surface is great for detailed prints.
  • Biodegradable polyethylene – eco-friendly and decomposes naturally. A great option to position your brand as socially responsible.

2. Determine the Bag Size

Choose the size based on your products and business needs:

  • Small bags (20x30 cm) – for jewelry, cosmetics, and accessories.
  • Medium bags (30x40 cm) – ideal for clothing, shoes, and gifts.
  • Large bags (40x60 cm) – suitable for large or bulky items.

3. Design the Logo and Layout

When creating your design, consider:

✔️ Minimalism – simpler designs are easier to remember.
✔️ Contrast – choose colors that complement each other and create visual impact.
✔️ Logo Placement – best placed in the center or top area of the bag.
✔️ Extra Elements – add a QR code, website, or phone number for more engagement.

4. Choose the Printing Method

Main printing techniques include:

  • Flexography – ideal for large print runs and simple logos.
  • Screen Printing – suitable for detailed logos and multi-color designs.
  • Thermal Printing – offers excellent resistance to moisture and wear.

5. Select a Bag Supplier

Choose a supplier that offers:
✔️ High-quality printing and materials
✔️ Flexible payment and delivery terms
✔️ Custom branding in various colors and formats
✔️ Certified quality standards

Where to Order Logo Bags in Ukraine

If you're looking for a reliable supplier of branded bags, contact Cherpack. We offer a wide range of polyethylene bags in different sizes and colors, with the option to print your logo, slogan, or other design elements.

? Order logo bags now on Cherpack or call 0 800 750 889. Our managers will help you choose the best solution for your business and consult you on cooperation terms.